China Publishing Group Attended the 2nd Tianfu Book Fair

  • Source:中国出版集团有限公司网站 | 郭晶晶 | 2020-11-10

On October 16th, the 2020 Tianfu Book Fair opened inChengdu, Sichuan Province. As the Permanent Guest of Honor of Tianfu Book Fair, China Publishing Group organized 23 publishingunits to attend it, including People’s Literature Publishing House, theCommercial Press, Zhonghua Book Company, Encyclopedia of China Publishing House,China Fine Arts Publishing Group, People’s Music Publishing House, SDX JointPublishing Company, etc. They brought over 100,000 volumes of 10,000 kinds ofexcellent books published by the Group to readers and elaborated more than tencultural activities. Chen Yonggang, Deputy General Manager and member of theparty group of the Group attended the opening ceremony and series of key activitiesof Tianfu Book Fair, such as the Book Sharing Forum on Xi Jinping's Storiesabout PovertyRelief.

Byintegrating the writer resources, ChinaPublishing Group organized more than ten key cultural activities in severalbook malls, such as special lectures, book launches, book signings and readers’meeting with writers. To meet the needs of readers to buy books on the spot,the books for the Fair were also sold in more than 400 physical storessimultaneously and the readers could find the QR code of Xinhua Bookstore onlineshop at the offline exhibition halls, by scanning which the readers could buythe books easily, thus realizing online and offline cloud interaction. The BookSharing Forum of Poverty Alleviation Series by the Commercial Press won the TopTen Reading Activities Award of Tianfu Book Fair, while People’s LiteraturePublishing House and the Commercial Press won the Top Ten Exhibitors Award andthe Xinhua Internet E-commerce Co. Ltd. of the Xinhua Bookstore Head Office wonthe Top Ten Organizers Award.


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